Gender criticism Essay Example | Topics and Well Written Essays - 1000 words - 1

Gender criticism - Essay Example Throughout the novel, disparities in gender roles emerge whereby the author depicts male characters as the superior sex compared to their female counterparts. Advancing this perception are traditions entrenched within the Victorian era, which influenced the author’s perception of gender. According to the author, females adulated the males regarding them as superior beings capable of making pivotal decisions despite females’ divergent perspectives. In addition, James’ description of females best exemplified real life Victorian women; however, his description of his male characters contrasted that of Victorian males. The Victorian zeitgeist regarded women as proper, docile beings preoccupied with safeguarding their reputations. For example, despite the Governess’ infatuation with her employer, she refrained from acting on her emotions, as she stood to soil her reputation. Conversely, the male characters in the novel were far from being chivalrous or moral me n, as were Victorian men. The master of Bly did not concern himself with matters pertaining to the two children left under his charge whereby he opted to hire governesses to take care of the children, as he engaged in selfish pursuits. In addition, a conversation between Mrs. Grose and the Governess revealed that an employee named Quint was sexually promiscuous, a behavior shunned by Victorian males. The author best exemplified disparities in gender roles through the Governess’s treatment of the children. She expects Flora to be courteous, flawless and conscious about her behaviors. However, she is less critical of Miles’ behaviors bordering on the extent that she encourages him to be a little naughty (James 12- 15). In addition, Miles takes offence when the Governess presumes to compare him to his little sister. He remarked: An analysis of the main female characters shows that there exist generational differences among the women, which were

Competition in Energy Drinks, Sports Drinks, and Vitamin-Enhanced Beverages Essay Example for Free

Competition in Energy Drinks, Sports Drinks, and Vitamin-Enhanced Beverages Essay Porter’s five-forces model reveals that the overall alternative beverage industry attractiveness is high. Some beverage companies, such as PepsiCo and Coca-Cola, have mastered the art of brand building in the alternative beverage market and have been rewarded with rapid growth rates. The rising population of health conscious consumers is increasingly leaning towards alternative beverages that are believed to offer greater health benefits. The strongest competitive force, or most important to strategy formulation, is the threat of entry of new competitors. Competitive pressure from rival sellers is high in the alternative beverage industry. The number of brands competing in sports drinks, energy drinks, and vitamin-enhanced beverage segments of the alternative beverage industry continue to grow each year. Both large and small vendors are launching new products and fighting for minimal retail shelf space. More and more consumers are moving away from traditional soft drinks to healthier alternative drinks. Demand is expected to grow worldwide as consumer purchasing power increases. Another strong competitive force is buyer bargaining power. Convenience stores and grocery stores have substantial leverage in negotiating pricing and slotting fees with alternative beverage producers due to the large quantity of their purchase. Newer brands are very vulnerable to buyer power because of limited space on store shelves. Top brands like Red Bull are almost always guaranteed space. This competitive force does not affect Coca-Cola or PepsiCo as much due to the variety of beverages the stores want to offer to the customer. As a result of this certain appeal, the two companies’ alternative beverage brands can almost always be found shelf space in grocery/convenience stores. Distributors, like restaurants, have less ability to negotiate for deep pricing discounts because of quantity limitations. The weakest competitive force is the bargaining power and leverage of suppliers. Most of the raw materials desirable to manufacture alternative beverages are basic merchandise such as flavor, color, packaging, etc. The suppliers of these commodities have no bargaining power over the pricing due to which the suppliers in the industry are relatively weak. Raw materials for these drinks are basic commodities which are easily available to every producer and have low cost which makes no difference for any supplier. Low switching costs limit supplier bargaining power by enabling industry members to change suppliers if any one supplier attempts to raise prices by more than the cost of switching.

History of Turkey and the European Union Essay -- Turkey History Polit

History of Turkey and the European Union Turkey has had a long history with Europe and the European Union that stretches back many years. In 1952, Turkey joined the United States and most of Western Europe in the North Atlantic Treaty Organization (NATO). Turkey would look at this as the first step toward European acceptance, which had been so important to the country's founder and hero, Kemal Ataturk. It would become an associate member of the Western European Union.[1] As early as 1959, Turkey tried to gain entrance into what is now the European Union, then known as the European Economic Community (EEC).[2] Under the Ankara Agreement of 1963, Turkey became an associate member of the EEC.[3] Denied entrance into the European Union in 1987, Turkey still continued to push for membership.[4] The next pivotal moment came in 1996 when Turkey was admitted into the European Union's Customs Union.[5] However, it was disappointed a year later when Turkey was not listed as part of the European Union's plans for enlargement. Fin ally, in 1999 at the Helsinki summit, Turkey was named as a candidate country.[6] This meant that Turkey was one step away from starting the accession process and realizing its goal of becoming a recognized member of Europe. Requirements to Join the European Union The European Union has specific yet numerous qualifications that must be met before accession. The European Council set the criteria for accession in June of 1993. It stated first that a country must have strong democratic institutions, including the rule of law and a guarantee of civil rights. A viable economic market must exist, along with evidence that the economy of the applicant country can compete with those already in the EU. Al... ...Opportunity in Turkey, Financial Times, Oct. 21 (2003).? Academic Search Premier Database,? Lexis-Nexis (29 October 2003). Gherghisan, Mihaela, ?Verheugen Careful about Turkish EU Accession, EUObserver.com, Apr. 29 (2003).? Academic Search Premier Database,? Lexis-Nexis (8 October 2003). Heper, Metin. Historical Dictionary of Turkey. 2nd ed. Lanham, Maryland: The Scarecrow Press, Inc., 2002. EU Enlargement Commissioner Says Turkey Giving ?Mixed Picture,? ? AFX.? Com, Oct. 27 (2003).? Academic Search Premier Databas? Lexis-Nexis (29 October 2003). ?EU/Turkey: Euro 145 Million Pre-Accession Aid Package Granted to ? Ankara,? European Report, Oct. 29 (2003).? Academic Search Premier? Database, Lexis-Nexis (29 October 2003). ?EU/Turkey: Gunter Verheugen Cites 2011 as Possible Membership? Date,? European Report, Apr. 30 (2003). Academic Search Premier History of Turkey and the European Union Essay -- Turkey History Polit History of Turkey and the European Union Turkey has had a long history with Europe and the European Union that stretches back many years. In 1952, Turkey joined the United States and most of Western Europe in the North Atlantic Treaty Organization (NATO). Turkey would look at this as the first step toward European acceptance, which had been so important to the country's founder and hero, Kemal Ataturk. It would become an associate member of the Western European Union.[1] As early as 1959, Turkey tried to gain entrance into what is now the European Union, then known as the European Economic Community (EEC).[2] Under the Ankara Agreement of 1963, Turkey became an associate member of the EEC.[3] Denied entrance into the European Union in 1987, Turkey still continued to push for membership.[4] The next pivotal moment came in 1996 when Turkey was admitted into the European Union's Customs Union.[5] However, it was disappointed a year later when Turkey was not listed as part of the European Union's plans for enlargement. Fin ally, in 1999 at the Helsinki summit, Turkey was named as a candidate country.[6] This meant that Turkey was one step away from starting the accession process and realizing its goal of becoming a recognized member of Europe. Requirements to Join the European Union The European Union has specific yet numerous qualifications that must be met before accession. The European Council set the criteria for accession in June of 1993. It stated first that a country must have strong democratic institutions, including the rule of law and a guarantee of civil rights. A viable economic market must exist, along with evidence that the economy of the applicant country can compete with those already in the EU. Al... ...Opportunity in Turkey, Financial Times, Oct. 21 (2003).? Academic Search Premier Database,? Lexis-Nexis (29 October 2003). Gherghisan, Mihaela, ?Verheugen Careful about Turkish EU Accession, EUObserver.com, Apr. 29 (2003).? Academic Search Premier Database,? Lexis-Nexis (8 October 2003). Heper, Metin. Historical Dictionary of Turkey. 2nd ed. Lanham, Maryland: The Scarecrow Press, Inc., 2002. EU Enlargement Commissioner Says Turkey Giving ?Mixed Picture,? ? AFX.? Com, Oct. 27 (2003).? Academic Search Premier Databas? Lexis-Nexis (29 October 2003). ?EU/Turkey: Euro 145 Million Pre-Accession Aid Package Granted to ? Ankara,? European Report, Oct. 29 (2003).? Academic Search Premier? Database, Lexis-Nexis (29 October 2003). ?EU/Turkey: Gunter Verheugen Cites 2011 as Possible Membership? Date,? European Report, Apr. 30 (2003). Academic Search Premier

United States Navy and Naval Flight Officer

â€Å"My dad is in the Navy,† my high-pitched, six-year-old voice would proudly proclaim when asked what my father's profession was. Other children's dads were managers, lawyers, and doctors, which was fine with me, but my dad was a Naval Officer. He sailed on gigantic aircraft carriers for a living. Now that was cool. My family is undoubtedly the thing that sparked my desire to become a Naval Officer: my dad was a Naval Academy graduate, my uncle a Navy doctor, and my grandfather a Naval Flight Officer. For me to join the Navy and become a Naval Officer is a continuance of a tradition generations old.I would consider it a great honor to be able to follow in their footsteps, but there's more to my decision than that. I am not blindly pursuing a career as a Naval Officer, I have done endless hours of research on this career choice, and the more research I do about the Navy and Naval Officers, the surer I am that this is what I want to become. Because Naval Officers have played such a large part in my family life, I know what type of person it takes to be one, and what type of extraordinary people they are.You can recognize them by the pride with which they hold themselves and the confidence with which they speak. They are the people who command battleships, fly jets, and dive submarines, things that most people can only imagine doing. They are willing not only to give up their life for their country, but also to lead likeminded men and women who are willing to do the same. They have to make split second decisions that test who they are and will vastly impact the lives of those under their command. This is the type of person I want to be; I want to be a Naval Officer.I realize that becoming a Naval Officer isn't going to be easy, that officers have to go through rigorous mental and physical training before they can receive their commissions. I look forward to the challenge; I know that the intensive training I will undergo on the path to becoming a Naval O fficer will make me better physically, mentally, and morally. I know that becoming a Naval Officer will push me to my limits and that the trials I face will result in me becoming the best that I can be. I hope that one day in the future I will have earned the right to call myself a United States Naval Officer.

Hostile Essay

Hostile take overs are when one company attempts to take over a company that doesn’t wished to be taken over, this is usually done by either the acquiring company attempting to buy out stakeholders or influence the management, or change, to get the deal approved. This can cause many problems for the business, such as contrasting cultures in the business which could lead to an unsuccessful business with multiple goals and the two companies could be heading in opposite directions. Also by acquiring the business in this way there could be potential problems in the structure of the business, such as when Vodafone took over many companies and couldn’t successfully integrate the companies into one solid structure. When Kraft decided to take over Cadburys by acquiring over 75% of the shares, by which in UK law enables them to delist the shares off the Stock market. This was widely rejected by employees who wanted to remain under the name of Cadburys as they felt that they could lose their jobs, this was shown to take this direction in 2011 when they closed the original factory although they had said they weren’t to do this. They were also found to break many promises that they had made before the deal was finalised, however due to the size and success of both companies they managed to have continued success after the takeover. However a Hostile takeover is unlikely to be successful because of key board members may be worried about their position should the company be acquired, they use many different methods to prevent the takeover. This is certainly one key reason that takeovers are likely to fail; one method they use is the Poison pill. This is when the board of directors sell more shares should one party gain too many shares, therefore devaluing the shares bought by the company trying to take over the over company. This was the case when Carl Icahn attempted to take over Netflix but the board of directors felt that this wasn’t for them and stated that should he buy more than 10% of stock they would float more stock to the market, he currently owns 9. 75%. This would then cause the takeover bid to be much more expensive for the party attempting to do so and would hopefully put them off the idea of trying to gain complete control of the company. Another method used by companies to prevent hostile takeover is the Golden Parachute, this is when should the CEO lose his job due to takeover, there would have to be a large pay out, sometimes millions of pounds, hopefully to deter a hostile takeover, this was the case in the appointment of Charles C.  Tillinghast Jr. to TWA. To conclude I think that to some extent it’s true that hostile takeovers are prevented by key stake holders as they have the ability to vote on matters that can prevent the takeover, such as the board members, they can choose members who are likely to refuse any takeover, although should a lucrative deal be offered they have a large influence on the takeover. However I think that the board of directors can, although not always, have much more influence on the potential hostile takeover, for example through the use of a poison pill it can effectively increase its businesses worth by offering shares at a lower price and increasing the cost for the acquiring company.

Holocaust The Holocaust and People Essay

Holocaust The Holocaust and People Essay Holocaust: The Holocaust and People Essay How Could the Holocaust Happen? When learning about the holocaust you learn about the horror the Jews faced, the atrocities that occurred, and who committed the atrocities. But one aspect of the holocaust is not often explained, not for a lack of care, but because it is a question that cannot be easily answered or summed up. That question is "How could this happen?". We often portray the Nazis as typical movie villains, not just doing evil things for their own profit, but doing evil things for the sake of being evil. We portray them as these larger than life monsters that were beyond being compassionate and incapable of love. But we know this is obviously untrue. These people were mere humans, they could be my descendents, they could be yours. The questions that Elie Wiesel's book Night often implies is what are the conditions of human culture that manifest themselves into situations like the Holocaust, Armenian Genocide, or even modern genocides such as the situation in Rwanda in t he mid 90's? Memoirs of genocides such as Night are extremely important because they bring awareness to the genocide itself, but also can give clues to what were the causes of the atrocities like The Holocaust. To begin the process of answering the question of "How could this happen?" one must first ask themselves whether human kind is inherently evil or not. I believe that humans are not naturally evil. This has been proven throughout time that different people's can get along. I do not think that humans "want" to hate anyone else. With that assumption, the next question is why do some groups of people hate others then? While humans are not naturally hateful, we are greedy and do want resources for ourselves. When we see a threat to our way of life from another group of people who can potentially harm us, often times violence ensues. A perfect example of this is the Jewish Holocaust. German Jews typically kept to themselves and made themselves an easy target to be considered "the enemy". Germany was in a very tough time after WW1 and Hitler and the Nazis found a perfect enemy to unify the Germans against. The Nazis saw Jews as a threat and with the use of propaganda, found a way to turn the entire nation against the Jews. Once the nation had identified its enemy, it was easy to get the populous to go along with the extermination or turn a blind eye. They also had to begin the exterminations without massive Jewish revolt, which was done through deception and secretive actions. Wiesel talks about how the Jews of Sighet were told only the Jews of Budapest would be deported, which was obviously a lie. Then, in order to keep the Jews calm, they were deported in small chunks. Nobody notices if a small amount of the population is taken, but it quickly adds up until no one is left. Even the Jews were resistant to the idea that the Nazis could be so evil. "Annihilate an entire people? Wipe out a population dispersed throughout so many nations? So many millions of peo ple! By what means? In the middle of the twentieth century!"1 No one fathomed that those trains led to death camps and they had no reason to believe they did. Nobody that ever went to those death camps left alive to tell the tale. This was a time before the internet and cell phones, people could not quickly and effectively communicate which left tons of Jews vulnerable to being deported to the death camps without any prior knowledge. Mass lies and deception are what allowed a genocide to happen in front of the world and have nobody notice. While I believe the times of mass genocide are coming to an end, one must look at the genocides that occurred after the

Advantages and Disadvantages of Hiring Third Party Logistics Providers (3PL) The WritePass Journal

Advantages and Disadvantages of Hiring Third Party Logistics Providers (3PL) INTRODUCTION Advantages and Disadvantages of Hiring Third Party Logistics Providers (3PL) INTRODUCTIONOverview of 3PL Advantages of 3PLDisadvantages of 3PLREFERANCESRelated INTRODUCTION In today’s world business environment became very competitive the companies of being successful in the market they are dealing with more different resources for satisfy the customer needs. In recent years the competitive global market has a big influence in growing for external business for raising the logistics companies, this is kind of developing a competitive advantage to their competitors. One of the key and strategic elements to be more successful is the outsourcing the logistics or transportations to the Third Party Logistics (3PL) provider. According to the (Knemeyer and Murphy 2004) Third Party Logistic (3PL) companies could be called as logistics outsourcing or agreement logistics. In the other words (3PL) Third party logistics provider is an employing an external company for the warehousing, transportation, inventory management and other value added activities for customer services. Third party logistics provide to the organizations competitive advantage for increas ing the importance of improving their performance of delivering services to the customers in logistics activities. Many companies for creation their supply chain to be more efficiently they are outsourcing their logistics activities to Third Party Logistics (3PL) provider. â€Å"Also the time based competition is on the products that could be manufactured and delivered to the customer by the driven speed   as a technological grown-up become more movable toward the firms and countries, organizations might be achieve technological equivalence on the various ways of products† (Abdullatif and Azri 2009). Furthermore, the organizations make an efficient decision in whole supply chain to outsource their logistics operations to the Third Party Logistics (3PL), that decision makes company to focus in their main business activities. This also provides to the organizations to managing much better parts of the entire supply chain. Overview of 3PL Between years 1970’s and 1980’s is recognized as the first generation of third party logistics of providing services for example transportation, shipping,   but between 1980-1990 were asset or non-asset based organizations by increasing the service levels of contribution and third generation is between years 2000 until now were generally based on increasing the supply chain integration. A Third Party Logistics providers (3PL), can be identified as first, second and third service providers. First party provider is the main company that provides the service or product, the second is to whom receives the service it is the consumer and the third is the company which hired by the main company for provide the service between costumers and company (Forrest et al., 2008).    Advantages of 3PL    At the beginning the primary advantage of outsourcing logistics activities to a Third Party Logistics (3PL) is focusing on core activities of the business. This means the core activities is much more important than logistics due to the companies have to create on value added activities for making much better revenue, the logistics operations is a beyond activity for each company in delivering the service to the customer. In the other words, the companies have to give the focusing in their main working areas and so, they do not willing to be busy about the logistics activities they believe to outsource their logistics activities to one of the best LSP’s. This is an improvement and contribution to the quality of service levels in overall performance in the company’s core activities. Another case is the company they are not able of having its own logistics activities because of the potential financial conditions logistics activities such transportation, warehousing are not able of managing them. Then deciding on getting better transportation solution, more cost effective, better services, professional’s equipment in transportation. Maybe help of reduction the carrying costs, loss in selling orders and are able to help to the company of moving more merchandise with less assets during delivering service to the customers. Some companies has an expectation from 3PL to improve their performance in the inventory reduction, availability of the capacity and less customer complaints by improving order accuracy. Also if the company is need the 3PL for better performance in the supply chain they should have well past data system. However, the company who is going to hiring a 3PL, the company has employees this is the biggest cost of   hiring employees for every company, by providing the logistics services this is one of the important benefit is the reduction in the number of labours by outsource the logistics activities. Additionally, the flexibility is the other important factor of outsourcing logistics operations. Flexibility is one of the main strategic competitive market element, about the changing the market conditions very frequently, in those cases the company should be responsive to those unexpected changes, the company could not be responsive to those changes they choosing the way of outsourcing logistics activities to LSP’s. For example: If any company has customers in different part of countryside for delivering goods to it’s customers by hiring a Third Party Logistics it would more efficient by delivery them. They can have sufficient equipment and could provide reasonable solutions to them if the demand is low or high because of their storage and delivery performance this help to the company of saving time and costs. Furthermore, logistics activities in some cases become too much costly, the budget of the company is not sufficient for finance it so, they accept of giving those activities to be outsourced. Also may have as an object of making achievements in environmental issues the Third Party Providers have the capability to optimize a distribution networks and the most costless routes, reduction in carbon emission and control technology to rationalize the inventory to develop the trucks performance.    Disadvantages of 3PL Although there are also disadvantages in hiring Third Party Logistics provider in the selection of the outsourcing at the beginning, it is difficult to realize if it is reliable and cost-effective between the company and the Third Party Logistics provider. Every firm has to pay great attention at the selection of their Third Party Logistics partner; they have really to check if they are able to provide a better service to them. The biggest mistakes have been made because of the insufficient financial position, the companies cannot select the reliable outsourcing providers. It is not easy for identifying the Third Service Provider (3PL) if it is suitable or not, it a complex period. However, to solve this problem are required to clarify the ability of service provider. There are several procedures such as transaction costs, organize a system for maintain their reliability to work together with them if they could be choosing as logistics providers. Information sharing and apparent risk sharing between the parties is always required. Concerning information sharing, it is needless to say that smoother information exchange will result in a more efficient logistics activity. However, related costs may increase if some information essential to the firm would leak. Therefore, the commitment of each party in information sharing is required, and a scheme to ensure these commitments has to be prepared. However, this would also involve additional transaction costs. Constructing a risk sharing scheme between the firm and the 3PL provider is critical in establishing reliable partnerships. Some of the risks involved in using 3PL are demand risk, inventory risk, and financial risk, among others. The questions are on who will take these risks, and how to compensate the risk holders. Gain sharing is a popular example of a rewarding scheme in which the 3PL provider holds part of the risks, and then is given incentives based on the increase of the firm’s profit. This risk-sharing method is apparently some sort of a division of work between the firm and the 3PL provider. Establishing good risk sharing also involves transaction costs, although the associated costs can be reduced through the cumulative experiences and IT development. Another disadvantage of outsourcing the logistics activities is that the company doing the outsourcing loses control over the finished goods once they are transferred to the warehouse location. What this means is that although the 3PL company may have a computerized inventory system to which you have access, you lack the ability to perform a physical count in the event of a discrepancy. You also lack the ability to confirm shipping dates to your customers or promise quick shipment for orders that were short shipped or not delivered at all. REFERANCES    Knemeyer, A. M., and Murphy, P. R. (2004). Evaluating the Performance of Third-Party Logistics Arrangements: A Relationship Marketing Perspective. Journal of Supply Chain Management: A Global Review of Purchasing Supply, 40(1), 35-51. Aktas, E., Ulengin, F., (2005). Outsourcing logistics activities in Turkey: Journal of Enterprise Information Management 18, (3), pp. 316 AbdulLatif, S., Azri, D.(2009).Third Party Logistics Service Providers and Logistics Outsourcing in Malaysia The Business Review, 13 (1), pp. 265 Forrest B., Will T., Stephanie R., Ashwini N., Eric W., (2008), A Practitioner’s Perspective On The Role Of A Third-Party Logistics Provider: Journal of Business Economics Research 6, (6), pp. 9

7 Signs of a Bad Roommate Relationship

7 Signs of a Bad Roommate Relationship Even though college roommate relationships are more likely to be good ones than not-so-good ones, there are always situations where things arent working out for the best. So how can you know when your college roommate situation is officially bad? What are the signs of a bad roommate relationship? 1.Youre Glad When Your Roommate Isnt Around That isnt to say that you arent happy to have some alone time every once in a while; privacy can be hard to find in college, after all. But if you always are looking forward to your roommates absence, there might be a problem. You dont have to be best friends with your roommate, but you probably shouldnt mind when theyre around. 2. Youre Not Speaking to Each Other Unless Absolutely Necessary- If Even Then In some situations, roommates can decide, whether consciously or by default, that not speaking to each other is the best solution. And while this may work for a little while, it definitely wont work long-term. Not speaking to each other is still communicating in a way, and eventually, that kind of Silent Treatment message is going to get expressed in other, even-less-productive ways. 3. You Argue More Often Than Not Conflict is pretty much unavoidable when you live with someone for nearly a year in a situation that constantly has external stresses put upon it (midterms, finances, relationships, etc.). Just like good friends can argue and still be friends, roommates can address and work through conflict without damaging their roommate relationship. Still, if you find yourself arguing more often than not with your roommate, that might be a sign that your relationship has officially soured. 4. Everyone Knows You Dont Like Your Roommate Is it normal for people to have ups and downs with roommates, and to share those ups and downs with friends? Definitely. But if you have had so many issues and conflicts with your roommate that your friends, family, and classmates know about it, then it might be time to consider switching roommates or at least look into dealing more directly with your frustrations. 5. Youre Secretly Hoping Things Get Bad Enough That Your Roommate Moves Out   When youre in a situation with conflict, there are often two major choices: fix the conflict, or fix the situation. Ideally, in a college roommate situation, your aim should be to resolve the conflict so that the two of you can get back to living together in a positive, healthy way. If, however, your goal is to have your roommate simply move out (thus changing the situation), things may be worse than you thought. 6. Youre No Longer Making an Effort to Resolve Conflicts or Fix the Situation If youve resigned yourself to having a bad roommate and being in a bad situation, there may be justified reasons for feeling that way. But officially quitting on making an effort to repair- or at least improve- your relationship and/or your situation is never a good sign. 7. All Respect Has Left Your Roommate Relationship Respect in a roommate relationship comes in all forms; you and your roommate should respect each others space, time, things, and relationships- not to mention each other as people. But if things have degenerated to the point where you just dont care or respect anything about your roommate, your situation definitely needs some help.

Marketing and health care Research Paper Example | Topics and Well Written Essays - 1750 words

Marketing and health care - Research Paper Example However, healthcare industry is too diversified and complex which makes it difficult to be treated with a single perspective. Hence, the marketing management problems are also complex with no single solution. This paper looks into factors leading to marketing success of banking sector and has attempted to relate these strategies to healthcare marketing. The concept of marketing incorporates certain important variables like customer focus, profitability, integration as well as coordination of marketing along with other major functional areas like that of finance, human resources, logistics, purchasing and operations as well (Stahl, 2003, p. 348). Now, there is stark differentiation between marketing concepts in different industries and now we will be discussing the differentiation between marketing in banking sector and marketing in health care industry. The scope of marketing in the banking sector can be considered under the purview service marketing framework. Marketing in banking sector not only include the service selling of the bank but it is also deemed as a function reflecting personality and image for the bank on the mind of its customers. A sizeable number of banks are now applying more customer oriented approach as compared to the fast moving consumer goods marketing counterparts (Withey, 2012, p.33). The marketing concept s of the banks are applied in their price, distribution, promotion, personal selling, and advertising, public relations as well as selling promotional tools. These fall within the context of marketing mix within the banking sector (Jayarum & Kotwani, n.d., p.421). In terms of commodities and service, health care can be also defined as a product or service but the definition of health care is rather ill defined with the outcome attaches a large scale uncertainty. Larger segment of the industry gets

Movie Glory Review Example | Topics and Well Written Essays - 250 words

Glory - Movie Review Example This paper will highlight how the Zwick depicts the determination of black men. The blacks forming part of the first infantry that would train blacks in readiness for entry into the military forces were not doing it for the war sake only. The infantry presented them with an opportunity to prove that blacks possessed a lot of potential that the whites had chosen to notice. The movie targets to inform anyone who has an interest in knowing the dark sides of American history. The movie depicts a high level of teamwork and pursues of a common goal. These blacks needed endurance, persistence, and resilience to survive the tough training. They took the challenges in order to prove to the whites that they deserved more than the society had given them. Most of these soldiers had been slaving before, and their esteem was low. However, the producer of the movie shows clearly that these blacks made the best of the opportunity. In the civil war staged to determine whether they had gained war skills, they managed to prove to the world and to themselves that they deserved a l ot more in society. Despite the price they paid at war, the blacks achieved their goal. Shaw, the commanding officer in the infantry pushed the blacks beyond their limits forcing them to unleash the best of their potential. Throughout the training, Shaw wanted to improve their expertise and competence in fighting. The movie is suitable for viewers with historical interest. The producer succeeds in highlighting the teamwork and determination of blacks to prove their competence in the military department opening an opportunity for more black

Ethical aspects of science Essay Example | Topics and Well Written Essays - 1000 words

Ethical aspects of science - Essay Example In an academic context, ethics needs to be considered as ‘an area of study that deals with ideas about what is good and bad behaviour’. Ethics in the academic context is commonly considered to be a branch of philosophy that deals with what is right and what is wrong from a moral point of view.   In general, ethics needs to be considered as all the moral principles that may influence our decisions and correct our behaviour. It needs to be pointed out that these principles can include working, eating, communicating with other people, studying, and so forth.   These principles are meant to keep our own lives and lives of people around in the right order. That is why, since the ancient times people had been expected to follow the rules of ethics and to encourage others to do the same. However, it is necessary to keep in mind that modern world is a complicated place where everything changes fast.   Consequently, the need to adopt ethical theories to the new conditions o f life arises.   Technologies and science develop new ideas faster than ever, and one of the major concerns of science in a context of ethics is a field of biomedical research.   Dramatically fast development of biomedical technologies that happened during the last twenty years produced a huge amount of ethical issues. It is necessary to mention that there is a list of reasons explaining why adherence to ethical norms is so important in a field of research.  Firstly, the aims of any research are knowledge, avoidance of errors.

Financial Decision Making and Risk Coursework Example | Topics and Well Written Essays - 2000 words

Financial Decision Making and Risk - Coursework Example The new assembly cell will require three call programmer/operators who will be recruited at a salary of  £20,000 per year each. The cell robots are expected to last for 5 years, after which they can be sold off for an estimated price of  £1,000 each. Your company’s cost of capital is currently 10%. As the Financial Director of your company, you are required to submit a detailed report to the Managing Director and your fellow Board members evaluating the proposed investment, fully justifying any recommendation you will make and identifying any potential problem areas and offering potential solutions. â€Å"Investment appraisal is the process of assessing potential investment projects to see which ones are most viable (and profitable) for the firm.† (Samuels et al, 2000). This report is aimed at understanding whether investing in the automated assembly cell will be beneficial for the company. To analyze the benefits of the investment a number of different calculations including the payback period and sensitivity analysis have been made. These have been included in the next few sections along with the investment decisions based on the calculations. Payback period is one of the simplest methods of investment appraisal. This method is generally beneficial for short-term projects and for projects where the returns are fixed and accurate. The most beneficial feature of this method is that it takes into account the liquidity of the project, which is useful for businesses to understand and concentrate on the cash flows of the company. Also, this is a very simple method comparatively (Samuels et al, 2000). Net Present Value (NPV) is the most commonly used method and it utilizes the discounted cash flows to compute the returns from an investment. In this method, initially, all the future cash flows that will be generated by the project are discounted to present value.  

How have anthropologists responded to colonialism in different Essay - 1

How have anthropologists responded to colonialism in different historical moments - Essay Example Sometimes competition is healthy for development, but at certain times it is carried out by people personally until they hold grudge against the others. In such, colonialism is also important as it shows how societies form, clash, improve and how people interact and cope up with the situation. For the study then, the viewpoint of anthropologists would be examined in response to colonialism and how ethnographic knowledge would play a significant role in the study and history of colonialism. Before going deeply into the relationships of the concepts of colonialism, ethnographic knowledge and anthropology, it would be better to define and set basic foundations regarding the topics involve in the study. It would greatly help in appreciating and understanding their relationships after knowing each one of them. The first concept in the study is anthropology. It would be the viewpoint to be used in response to ethnographic knowledge regarding colonialism. Anthropology is said to be the â₠¬Å"study of human behavior in all places and at all times. It combines humanistic, scientific, biological, historical, psychological and social views of human behavior,† (Angrosino 2002: 1). Various aspects of the human being are being studied in anthropology. The origin of human being is the main concern of anthropology and it would cut across other disciplines like the humanities, scientific research, natural sciences and the social sciences like history, psychology and sociology. The definition supports the claim that â€Å"anthropology is holistic in that it combines the study of human biology, history and the learned and shared patterns of human behavior and thought† which is known as the â€Å"culture in order to analyze human groups,† (Nanda and Warms 2011: 20). The study is not only concerned with the individual but with the interactions in the society as well. Anthropology can also be defined as â€Å"the comparative study of human societies and culture s. Its goal is to describe, analyze, and explain different cultures, to show how groups have adapted to their environments and given significance to their lives,† (Nanda and Warms 2011: 20). The second definition points out that the focus of anthropology is the society and culture as people interact with one another and form groups. And each group and subgroup of the societies formed has its distinct culture or habits that are unique to the members of such groups. The people who study anthropology are called anthropologists. Anthropology has many subfields to allow people to focus on the details that make up the study of man. The two major subfields of anthropology are physical anthropology and cultural anthropology. Physical anthropology can be defined as: the study of the biological, physiological, anatomical and genetic characteristics of both ancient and modern human populations. Physical anthropologists study the evolutionary development of the human species by a comparat ive analysis of both fossil and living primates. They study the mechanics of evolutionary change through an analysis of genetic variation in human populations (Angrosino 2002: 1). Natural science is the main focus of physical anthropology to study the nature of man and its origin of existence. The history is studied using the fossils to identify the body structure of man in the past. It also involves genetics in studying the populations and the differences of people. On the other hand, cultural anthropo

Financial Decision Making and Risk Coursework Example | Topics and Well Written Essays - 2000 words

Financial Decision Making and Risk - Coursework Example The new assembly cell will require three call programmer/operators who will be recruited at a salary of  £20,000 per year each. The cell robots are expected to last for 5 years, after which they can be sold off for an estimated price of  £1,000 each. Your company’s cost of capital is currently 10%. As the Financial Director of your company, you are required to submit a detailed report to the Managing Director and your fellow Board members evaluating the proposed investment, fully justifying any recommendation you will make and identifying any potential problem areas and offering potential solutions. â€Å"Investment appraisal is the process of assessing potential investment projects to see which ones are most viable (and profitable) for the firm.† (Samuels et al, 2000). This report is aimed at understanding whether investing in the automated assembly cell will be beneficial for the company. To analyze the benefits of the investment a number of different calculations including the payback period and sensitivity analysis have been made. These have been included in the next few sections along with the investment decisions based on the calculations. Payback period is one of the simplest methods of investment appraisal. This method is generally beneficial for short-term projects and for projects where the returns are fixed and accurate. The most beneficial feature of this method is that it takes into account the liquidity of the project, which is useful for businesses to understand and concentrate on the cash flows of the company. Also, this is a very simple method comparatively (Samuels et al, 2000). Net Present Value (NPV) is the most commonly used method and it utilizes the discounted cash flows to compute the returns from an investment. In this method, initially, all the future cash flows that will be generated by the project are discounted to present value.  

Portfolio letter Essay Example | Topics and Well Written Essays - 500 words

Portfolio letter - Essay Example It was hard for me to give feedback at the beginning because I did not know what to say. After reading their essays, it always gave me some ideas on how to improve my writing. I learned a lot about writing and really enjoyed this class. I chose Assignment 1 to put in my portfolio because I spent much time on it, such as revising. This assignment can reflect how my writing skill has improved from the past. Coming from a non English speaking background can be a milestone in the quest to learn how to speak and write English properly. As seen in the assignment different words in English and mandarin looked and sounded different as well as their direct translation which to a young person proved very confusing (Adamson, 30). In order to become a diffident writer I had to chose English as my second language and mandarin as my first language since it was used at home, therefore, it was easy to pick as it came automatically. Choosing English as a second language meant that I had to think in English as opposed to mandarin in order to prevent direct translations. To learn to think in English I read English books about fairy tales so as to have the mindset of an English speaking child (Adamson, 25). The books included fairy story books like Cinderella, Walt Disney and many others. I travelled to the USA to better equip myself with the English language and area Mr. Rebello. This teacher made me write summer vacation journal, records of daily entries of the extra-curricular activities, poems and video translations over and over again to rid myself of the previous mistakes. Of most importance is the use of peer review method to grade and review other student’s work. This is important as it highlights our mistakes as well as other people’s mistakes. At the same time it shows the extent of improvement. I revised my work, edited them until other people could positively review my work. The second

Nicholas Romanov Essay Example for Free

Nicholas Romanov Essay Nicholas II was the last of the Romanov dynasty rule as the Czar of Russia. His rule began on 1st of November and finished on the 15th of 1917. During the time of Nicholas’s reign Russia saw him go from the great and powerful â€Å"little father† to a much more dishonorable and weak â€Å"bloody Nicholas†. Nicholas II was unsuccessful and the reason behind all of Russia’s many downfalls such as WW1 and the Russo-Japanese war. Bloody Sunday, The October Manifesto and the Russo-Japanese war were all events that support how unsuccessful he was as Czar and prove that he was the worst ruler of his time. The Russ-Japanese was the beginning of the on going failure of Czar Nicholas II. The war began over both Japan and Russia wanting control over Manchuria, Russia was defeated and shaken. The Czars people began lose their faith as it started the many strikes and demonstrations in St. Petersburg. Starting a war was Nicholas’s plan to divert the attention from the national problems of Russia, however created the original division between the Czar and his people. The war was fought in the far eastern reaches of Russia and most of the population lived in Moscow and St. Petersburg, so talk of the war created little enthusiasm for people to fell about the war, which Nicholas was hoping for. Bloody Sunday was an event that brought attitudes and opinions of hate towards Nicholas II and branded him with the new nickname â€Å"bloody Nicholas† which also creates a sense of how the working class felt about their Czar. Bloody Sunday was the massacre of innocent peasants holding a peaceful petition led by father Gapon, outside the winter palace and through the streets of Russia. Peasants marched unarmed and carrying religious symbols on flags hoping that their Czar would show compassion and help his people like a Czar should. This was not the case. The Imperial Guard fired 3 shots before shooting into the crowd killing over 200 people and injuring many more. Bloody Sunday provides clear evidence of Czar Nicholas failure and how unsuccessful he was at addressing the problems of Russia. The October Manifesto was a result of the horrible occurrences of Bloody Sunday in 1905. The October Manifesto was issued by Nicholas II to serve as a response to the Russian Revolution in 1905, but in fact, created an even bigger problem for the Czar to solve. The idea was to create a Duma and grant public liberties such as freedom of speech, assembly and religion. The plan was to bring back the bond between the Czar and his peasants but backfired and led to failure. The duma was unsuccessful as the Czar still had full control and was unwilling to share, which created an even bigger uproar among peasants as it was beneficial for the wealthier individuals of Russia more so than the working class. Nicholas II was now dealing with two gigantic holes in society that couldn’t be fixed, proving how unsuccessful he was as a ruler. In conclusion, Nicholas II was a highly unsuccessful ruler for the three major events of his reign bringing him failure and eventually leading him to his abdication. Bloody Sunday, the October Manifesto and Russo-Japanese are all stages of the Romanov Dynasty that prove Czar Nicholas was ineffective and distorted ruler, who was unsuccessful in solving the problems of Russia, which led to the downfall of the country and the end of an empire.

Errors and strategies in language acquisition

Errors and strategies in language acquisition Error Correction Why Correction is Necessary Correction is necessary. The argument that students just need to use the language and the rest will come by itself seems rather weak. Students come to us to teach them. If they want only conversation, they will probably inform us or, they might just go to a chat room on the Internet. Obviously students need to be corrected as part of the learning experience. However, students also need to be encouraged to use the language. It is true that correcting students while they are trying their best to use the language can often discourage them. The most satisfactory solution of all is make correction an activity. Correction can be used as a follow-up to any given class activity. However, correction sessions can be used as a valid activity in and of themselves. In other words, teachers can set up an activity during which each mistake (or a specific type of mistake) will be corrected. Students know that the activity is going to focus on correction, and accept that fact. However, these activit ies should be kept in balance with other, more free-form, activities which give students the opportunity to express themselves without having to worry about being corrected every other word. It is to S.P. Corder that Error Analysis owes its place as a scientific method in linguistics. As Rod Ellis cites (p. 48), it was not until the 1970s that EA became a recognized part of applied linguistics, a development that owed much to the work of Corder. Before Corder, linguists observed learners errors, divided them into categories, tried to see which ones were common and which were not, but not much attention was drawn to their role in second language acquisition. It was Corder who showed to whom information about errors would be helpful (teachers, researchers, and students) and how. There are many major concepts introduced by S. P. Corder in his article The significance of learners errors, among which we encounter the following: It is the learner who determines what the input is. The teacher can present a linguistic form, but this is not necessarily the input, but simply what is available to be learned. Keeping the above point in mind, learners needs should be considered when teachers/linguists plan their syllabuses. Before Corders work, syllabuses were based on theories and not so much on learners needs. Mager (1962) points out that the learners built-in syllabus is more efficient than the teachers syllabus. Corder adds that if such a built-in syllabus exists, then learners errors would confirm its existence and would be systematic. Corder introduced the distinction between systematic and non-systematic errors. Unsystematic errors occur in ones native language; Corder calls these mistakes and states that they are not significant to the process of language learning. He keeps the term errors for the systematic ones, which occur in a second language. Errors are significant in three ways: to the teacher: they show a students progress to the researcher: they show how a language is acquired, what strategies the learner uses. to the learner: he can learn from these errors. When a learner has made an error, the most efficient way to teach him the correct form is not by simply giving it to him, but by letting him discover it and test different hypotheses. (This is derived from Carrolls proposal (Carroll 1955, cited in Corder), who suggested that the learner should find the correct linguistic form by searching for it. Many errors are due to that the learner uses structures from his native language. Corder claims that possession of ones native language is facilitative. Errors in this case are not inhibitory, but rather evidence of ones learning strategies. The above insights played a significant role in linguistic research, and in particular in the approach linguists took towards errors. Here are some of the areas that were influenced by Corders work: STUDIES OF LEARNER ERRORS Corder introduced the distinction between errors (in competence) and mistakes (in performance). This distinction directed the attention of researchers of SLA to competence errors and provided for a more concentrated framework. Thus, in the 1970s researchers started examining learners competence errors and tried to explain them. We find studies such as Richardss A non-contrastive approach to error analysis (1971), where he identifies sources of competence errors; L1 transfer results in interference errors; incorrect (incomplete or over-generalized) application of language rules results in intralingual errors; construction of faulty hypotheses in L2 results in developmental errors. Not all researchers have agreed with the above distinction, such as Dulay and Burt (1974) who proposed the following three categories of errors: developmental, interference and unique. Stenson (1974) proposed another category, that of induced errors, which result from incorrect instruction of the language. As most research methods, error analysis has weaknesses (such as in methodology), but these do not diminish its importance in SLA research; this is why linguists such as Taylor (1986) reminded researchers of its importance and suggested ways to overcome these weaknesses. As mentioned previously, Corder noted to whom (or in which areas) the study of errors would be significant: to teachers, to researchers and to learners. In addition to studies concentrating on error categorization and analysis, various studies concentrated on these three different areas. In other words, research was conducted not only in order to understand errors per se, but also in order to use what is learned from error analysis and apply it to improve language competence. Such studies include Kroll and Schafers Error-Analysis and the Teaching of Composition, where the authors demonstrate how error analysis can be used to improve writing skills. They analyze possible sources of error in non-native-English writers, and attempt to provide a process approach to writing where the error analysis can help achieve better writing skills. These studies, among many others, show that thanks to Corders work, researchers recognized the importance of errors in SLA and started to examine them in order to achieve a better understanding of SLA processes, i.e. of how learners acquire an L2. STUDIES OF L1 INFLUENCE ON SLA Various researchers have concentrated on those errors which demonstrate the influence of ones native language to second language acquisition. Before Corders work, interference errors were regarded as inhibitory; it was Corder who pointed out that they can be facilitative and provide information about ones learning strategies (point 7, listed above). Claude Hagà ¨ge (1999) is a supporter of this concept and he mentions it in his book The child between two languages, dedicated to childrens language education. According to Hagà ¨ge, interference between L1 and L2 is observed in children as well as in adults. In adults it is more obvious and increases continuously, as a monolingual person gets older and the structures of his first language get stronger and impose themselves more and more on any other language the adult wishes to learn. In contrast, as regards children, interference features will not become permanent unless the child does not have sufficient exposure to L2. If there is sufficient exposure, then instead of reaching a point where they can no longer be corrected (as often happens with phonetics features), interference features can be easily eliminated. Hagà ¨ge stresses that there is no reason for worry if interference persists more than expected. The teacher should know that a child that is in the process of acquiring a second language will subconsciously invent structures influenced by knowledge he already possesses. These hypotheses he forms may constitute errors. These errors, though, are completely natural; we should not expect the child to acquire L2 structures immediately (p. 81). In addition to studies of L1 transfer in general, there have been numerous studies for specific language pairs. Thanh Ha Nguyen (1995) conducted a case study to demonstrate first language transfer in Vietnamese learners of English. He examined a particular language form, namely oral competence in English past tense making. He tried to determine the role of L1 transfer in the acquisition of this English linguistic feature as a function of age, time of exposure to English, and place and purpose of learning English. The influence of L1 on L2 was also examined by Lakkis and Malak (2000) who concentrated on the transfer of Arabic prepositional knowledge to English (by Arab students). Both positive and negative transfer were examined in order to help teachers identify problematic areas for Arab students and help them understand where transfer should be encouraged or avoided. In particular, they concluded that an instructor of English, whose native language is Arabic, can use the students L1 for structures that use equivalent prepositions in both languages. On the other hand, whenever there are verbs or expressions in the L1 and L2 that have different structures, that take prepositions, or that have no equivalent in one of the languages, instructors should point out these differences to their students. Not only was L1 influence examined according to language pair, but according to the type of speech produced (written vs. oral). Hagà ¨ge (p. 33) discusses the influence of L1 on accent; he notes that the ear acts like a filter, and after a critical age (which Hagà ¨ge claims is 11 years), it only accepts sounds that belong to ones native language. Hagà ¨ge discusses L1 transfer in order to convince readers that there is indeed a critical age for language acquisition, and in particular the acquisition of a native-like accent. He uses the example of the French language, which includes complex vowel sounds, to demonstrate that after a critical age, the acquisition of these sounds is not possible; thus, learners of a foreign language will only use the sounds existing in their native language when producing L2 sounds, which may often obstruct communication. STUDIES OF CORRECTIVE FEEDBACK Corder elaborated on Carrolls work to show that the most efficient way to teach a student the correct linguistic form is to let him test various hypotheses and eventually find the right form (point 6, listed above). In these steps, Hagà ¨ge points out the importance of self correction (p. 82-83). According to Hagà ¨ge, it is useful to always perform an error analysis based on written tests administered by the teacher, but without informing the student of the purpose of the test. On that basis, self-correction is preferable to correction by the teacher, especially if the latter is done in a severe or intimidating way. Self correction is even more efficient when it is done with the help of childrens classmates. According to teachers, the younger the children, the greater the cooperation among them and the less aggressive or intimidating the corrections. Hagà ¨ge dedicates a section in his book to the importance of treating errors in a positive way. In this section, titled The teache r as a good listener, he notes that it is useless, if not harmful, to treat errors as if they were diseases or pathological situations which must be eliminated, especially if this treatment becomes discouraging, as occurs when teachers lose their patience because of childrens numerous errors. This, of course, does not mean that corrections should be avoided; after all it is the teachers duty to teach the rules of the L2. But the correction of every error as soon as it occurs is not recommended. The justification that Hagà ¨ge offers is the following: the linguistic message that the child tries to produce is a sequence of elements which are interdependent; immediate corrections which interrupt this message tend to produce negative consequences, even to the less sensitive children; such consequences include anxiety, fear of making an error, the development of avoidance strategies, reduced motivation for participation in the classroom, lack of interest for learning, reduced will for s elf correction, and lack of trust towards the teacher. Esser (1984, cited in Hagà ¨ge) also made a similar point: repetitive and immediate corrections, he noted, may cause sensitive children to develop aggressive behavior towards their classmates or teacher. Thus, Hagà ¨ge concludes, correction must not be applied by the teacher unless errors obstruct communication. This is the main criterion for error correction (i.e. obstruction of communication) presented by Hagà ¨ge; however there have been studies which examined such criteria in greater detail, such as Freiermuths L2 Error Correction: Criteria and Techniques (1997). Freiermuth accepts Corders view (point 6) and proposes criteria for error correction in the classroom. These criteria are: exposure, seriousness, and students needs. In the case of exposure, Freiermuth claims that when a child creates language (for example, when he tries to express an idea by using a linguistic form he has not yet acquired), he will most likely make errors; correcting these errors will be ineffective because the learner is not aware of them. Thus, error correction would result in the acquisition of the correct form only if the learner has been previously exposed to that particular language form. As regards the seriousness criterion, Freiermuth claims that the teacher must determine the gravity of an error before deciding whether he should correct it or not. Here Freiermuth sets a criterion which agrees with that of Hagà ¨ges: the error, he states, must impede communication before it should be considered an error that necessitates correction. But what constitutes a serious error? Which errors are those which should not be corrected? As an examples of non-serious errors, Freiermuth mentions those errors which occur due to learners nervousness in the classroom, due to their stress or the pressure of having to produce accurately a linguistic form in the L2. These errors can occur even with familiar structures; in that case, they are not of serious nature and are similar to what Corder called mistakes. Here again we see Corders influence in error analysis, and in particular in the distinction between errors and mistakes. Freiermuth goes on to suggest a hierarchy of errors (accor ding to seriousness) to help teachers decide which errors should be corrected: Errors that significantly impair communication [are] at the top of the list, followed by errors that occur frequently, errors that reflect misunderstanding or incomplete acquisition of the current classroom focus, and errors that have a highly stigmatizing effect on the listeners. He also clarifies what can cause stigmatization: profound pronunciation errors, or errors of familiar forms. Another important criterion that must be considered by the teacher is individual students needs. The importance of this factor is mentioned in Corder, who in turn notes that this idea had been suggested previously by Carroll (1955, cited in Corder 1967) and Ferguson (1966, cited in Corder 1967). Each student is different and thus may react differently to error correction. We infer from Freiermuths claim that the teacher must perform two main tasks: first, assess some specific character traits of students, such as self-confidence and language acquisition capability. Freiermuth agrees with Walz (1982, cited in Freiermuth) that self-confident, capable students can profit from even minor corrections, while struggling students should receive correction only on major errors. This claim agrees with Esser and Hagà ¨ges claim that repetitive corrections are likely to decrease motivation; it is reasonable to accept that students who lack self-confidence will be stigmatized to a greater degree than confident students. The teachers second task, according to Freiermuth, is to listen to learners L2 utterances in order to determine where errors occur (i.e. which linguistic forms cause students difficulties), their frequency, and their gravity (according to the severity criteria mentioned above). Then the teacher can combine the outcome of these tasks and decide on correction techniques for individual students. A different approach to error correction was suggested by Porte (1993), who stressed the importance of self-correction. Porte refers to Corders distinction of errors and mistakes and points out that many students do not know the difference. It is important, Porte notes, that students know how to identify an error in order to avoid it in the future. She agrees with Corder that it is more efficient for learners to correct themselves than be corrected by the teacher, and goes on to suggest a four-step approach for self-correction. This approach consists of questions that the teacher provides to students. After writing an essay, students should read it four times, each time trying to answer the questions included in each of the four steps. Thus, in each re-reading task (each step) they concentrate on a different aspect of their essay. In brief, the first task asks them to highlight the verbs and check the tenses; in the second task students concentrate on prepositions; the third task req uires them to concentrate on nouns (spelling, agreement between subject and verb); finally in the fourth task students should try to correct potential personal mistakes. Porte also offers some clarification of what is meant by personal mistakes, in order to help the students identify them. The studies mentioned above are only a few examples that demonstrate how S. Pit Corders work influenced the area of error analysis in linguistics. The concepts that Corder introduced directed researchers attention to specific areas of error analysis; they helped linguists realize that although errors sometimes obstruct communication, they can often facilitate second language acquisition; also they played a significant role in training teachers and helping them identify and classify students errors, as well as helping them construct correction techniques. REFERENCES Corder, S. P. 1967. The significance of learners errors. International Review of Applied Linguistics 5: 161-9. Dulay, H., and Burt, M., Errors and strategies in child second language acquisition, TESOL Quarterly 8: 129-136, 1974. Ellis, R., The Study of Second Language Acquisition, Oxford University Press, 1994. Esser, U., Fremdsprachenpsychologische Betrachtungen zur Fehlerproblematic im Fremdsprachenunterricht, Deutsch als Fremdsprache, 4:151-159, 1984, (cited in Hagà ¨ge 1999). Freiermuth, M. R., L2 Error Correction: Criteria and Techniques, The Language Teacher Online 22.06, http://langue.hyper.chubu.ac.jp/jalt/pub/tlt/97/sep/freiermuth.html, 1997. Hagà ¨ge, C. Lenfant aux deux langues (The child between two languages), Greek translation, Polis editions, Athens 1999. (Original publication: Editions Odile Jacob, 1996). Kroll, Barry, and John C. Schafer. Error-Analysis and the Teaching of Composition, College Composition and Communication 29: 242-248, 1978 Lakkis, K. and Malak, M. A.. Understanding the Transfer of Prepositions. FORUM, Vol 38, No 3, July-September 2000. (Online edition: http://exchanges.state.gov/forum/vols/vol38/no3/p26.htm) Mager, R.F. Preparing Instructional Objectives, Fearon Publishers, Palo Alto, CA 1962. Nguyen, Thanh Ha. First Language Transfer and Vietnamese Learners Oral Competence in English Past Tense Marking: A Case Study., Master of Education (TESOL) Research Essay, La Trobe University, Victoria, Australia1995. Porte, G. K., Mistakes, Errors, and Blank Checks, FORUM, Vol 31, No 2, p. 42, January-March 1993. (Online edition: http://exchanges.state.gov/forum/vols/vol31/no1/p42.htm) Richards, J., A non-contrastive approach to error analysis, English Language Teaching 25: 204-219, 1971. Stenson, N. Induced errors in Shumann and Stenson (eds.), 1974, cited in Ellis (p. 60). Taylor G., Errors and explanations, Applied Linguistics 7: 144-166, 1986.

Shakespeares Hamlet †The Character Laertes :: GCSE English Literature Coursework

Hamlet – the Character Laertes      Ã‚  Ã‚   In â€Å"The World of Hamlet† Maynard Mack describes the interference of a possessive Polonius in the life of his son, Laertes:    â€Å"The apparel of proclaims the man,† Polonius assures Laertes, cataloging maxims in the young man’s ear as he is about to leave for Paris. Oft, but not always. And so he sends his man Reynaldo to look into Laertes’ life there – even, if need be, to put a false dress of accusation upon his son (â€Å"What forgeries you please†), the better by indirections to find directions out (250).    Mack describes one of the lesser problems in life which Laertes must deal with. The son of Polonius and brother of Ophelia, Shakespeare’s Laertes must suffer the demise of both father and sister during the course of Hamlet. Helen Gardner, by way of overview, compares Laertes to Hamlet and King Claudius in â€Å"Hamlet and the Tragedy of Revenge†:    Hamlet’s agony of mind and indecision are precisely the things which differentiate him from the smooth, swift plotter Claudius, and from the coarse, unthinking Laertes, ready to â€Å"dare damnation† and cut his enemy’s throat in a churchyard. (222)    Laertes makes his appearance in the drama after Marcellus, Barnardo and Horatio have already seen the Ghost and have trifled with it in an effort to prompt it to communicate with them. Horatio and Marcellus exit the ramparts of Elsinore intending to enlist the aid of Hamlet, who is dejected by the â€Å"o’erhasty marriage† to Hamlet I’s wife less than two month’s after the funeral of Hamlet’s father (Gordon 128). After this scene, Laertes is one of many in attendance at a post-coronation social gathering of the court at Elsinore. Laertes, like Fortinbras a rival of Hamlet (Kermode 1138), comes with his father, Polonius, who manipulates both him and his sister (Boklund 122).G. Wilson Knight says, â€Å"Instinctively the creatures of earth—Laertes, Polonius, Ophelia, Rosencrantz and Guildenstern, league themselves with Claudius: they are of his kind† (N. pag.). Claudius insincerely pays tribute to the memory of his own deceased brother, the former king, and then conducts some items of business, for example dispatching Cornelius and Voltemand to Norway to settle the Fortinbras affair. Laertes has meanwhile approached the king, who asks, â€Å"And now, Laertes, what's the news with you? / You told us of some suit; what is't, Laertes?† Laertes responds:

Gay marriage in America Essay

America was built on the foundation of equality for all men; however, not until recently have gay and lesbian individuals inherited such civil rights. One of the largest and most pressing issues effecting the gay population is the issue of gay marriage. Marriage is defined as â€Å"the relationship that exists between a husband and wife or a similar relationship between people of the same sex† (Websters). Within the past ten years fifteen states have legalized gay marriage. â€Å"As of Nov. 13, 2013, gay marriage has been legalized in 15 US states (CA, CT, DE, HI, IA, MA, MD, ME, MN, NH, NJ, NY, RI, VT, and WA) and the District of Columbia. 34 states have gay marriage bans through either laws or constitutional amendments or both.† (Procon) Fifteen states legalizing gay marriage in ten years is a strong the accomplishment however, it is still, and continues to be, a very polarizing issue within the country. The passage and acceptance of gay marriage effects many different diversity categories including but not limited to age, religion, and ethnicity and race, and economic status. Age There is a direct correlation between age and the opinion of same sex marriage in America. According to The Pew Research Center, younger Americans are much more accepting and favor same sex unions over older Americans (PewResearchgroup). â€Å"Individuals, born after 1980, favor allowing gays and lesbians to marry legally by a 53%-to-39% margin, while there is less support for same-sex marriage among Baby Boomers –those born 1946 to 1964 — than among younger age groups. Currently, 38% favor allowing gays and lesbians to marry legally while 52% are opposed† (Pew Research) These recent poling numbers would suggest a continuing trend from generation to generation; each new generation is more in favor of same sex marriage than the previous. With more Americans favoring same sex marriage than ever before, one would believe this trend of acceptance of gay marriage will continue over the next generations to come. Religion There is a strong relationship between how religious you see yourself and your views and attitudes toward gay marriage. This idea is not very surprising although very important as it contributes to an understanding of the religious factors that influence opinions about issues directly impacting the gay population. â€Å"Religious attendance is associated with negative attitudes towards gay and lesbians and less support to gay and lesbian civil rights.† (Todd and Ong, 1) There is a positive link between high religious attendance and negative attitudes towards gay marriage; religious attendance is a constant predictor of attitudes towards gay marriage. Within subgroups of religion such as Christian Orthodoxy and conservative Protestant, â€Å"with such an identification, therefore reducing the odds of supporting gay marriage.† (Todd and Ong, 1) Findings suggest the more one identifies and strictly follows their religious views has a direct link to their views on gay marri age. Ethnicity and Race Views and opinions, whether they be negative or positive regarding gay marriage changes and varies within ethnicities and race. African-Americans are generally more opposed to gay marriage versus their white counterparts. â€Å"African-American religiosity is primarily responsible for their conservative views about homosexuality and same-sex marriage.† (Sherkat, Mattias de Vries, and Creek, 81) The factors of race and religion closely relate to each other in this aspect and help to influence each other. As stated above religion has great influence on ones views of same-sex marriage and â€Å"African-Americans have the highest rates of religious participation of any subgroup of the U.S. population† (Sherkat, Mattias de Vries, and Creek 81) â€Å"Between 1998 and 2004, white opposition to same-sex marriage declined to under 54 percent, and it dipped to under 46 percent by 2008. Opposition to same-sex marriage also declined substantially for those of â€Å"other† races, decreasing to under 40 percent in the 2004 survey, and fluctuating between 45percent in 2006 and 43 percent in 2008. Yet, African-American opposition did not decline substantially between 1988 and 2006.† (Sherkat, Mattias de Vries, and Creek 81) Within different races the opinions of gay marriage seem to be changing with the times except for the African-American race. Again, whether it is due to outside factors of religion, culture, or tradition, the African-American race seems to be lagging in the forward movement of gay marriage. Summary As Americans we are guaranteed certain inalienable civil rights and liberties, however as we have seen and know that is not always true. Based on an individual’s sexual preference the ability to marry is not always assured. Factors such as age, religion, ethnicity and race, and economic status greatly influence ones opinion on same sex marriage. Those who are older and more religious oppose gay marriage more than their counterparts who are younger and less religious. Is this to say every older religious individual does not believe in same sex marriage? The answer is no; however, these factors such as age and religiousness tend to follow these trends. There is also variation in opinions within races and ethnicities. White Americans seem to be the most accepting of gay marriage over African-Americans and other races. Discussion The decision on choosing gay marriage legalization and views in America today comes from the realization that there are more gay couples seeking marriage in today’s society than ever before. Gay marriage is no different than heterosexual marriage between a man and a woman with the one obvious exception of gay marriage being between two individuals of the same-sex. Often times, gay marriages are not granted the same civil rights and civil liberties as their heterosexual counterparts. Age, religion, ethnicity and race, and economic status greatly factor into ones positive or negative  views on gay marriage. Throughout this course I have learned that some individuals or even groups of people, such as the gay population, have a very difficult time obtaining the same advantages as their peers. In the past, homosexuality was something to be feared, however, today the public opinion of gay marriage is changing for the better. Stereotypes and prejudices still exist today however they are slowly being phased out by an understanding and more positive attitude towards gay marriage. As of today fifteen states have legalized gay marriage with many other states predicated to soon follow suit. This research has helped me better understand the struggle and plight that the gay community often faces for basic civil rights. Liberties and benefits that I take for granted that come along with marriage are not often extended to the gay community based solely on sexual orientation. I have gained a new appreciation of marriage because I know it is not something that is equal for everyone as well as not obtainable for every individual at this present time. Marriage is not something to be taken for granted because there are those that still cannot share in its wealth. American was built on the foundation of freedom for all regardless of differing diversities; I believe this should hold true for all regardless of sexual orientation. Work Cited â€Å"Gay MarriageProCon.org.† ProConorg Headlines. ProConorg, 11 Nov.2013. Web. 17 Nov. 2013. Kohut, Andrew. â€Å"Less Opposition to Gay Marriage, Adoption and Military Service.† Pew Research Center for the People and the Press RSS. People Press, 22 Mar. 2006. Web. 06 Nov. 2013 â€Å"Marriage.† Marriage. N.p., n.d. Web. 17 Nov. 2013. Sherkat, Darren, Kylan Mattais De Vrias, and Stacia Creek. â€Å"Race, Religion, and Opposition to Same-.† Social Science Quarterly (2010): 80-100. EBSCO. Web. 17 Nov. 2013. . Todd, Nathan R., and Katherine S. Ong. â€Å"Political and Theological Orientation as Moderators for the Association between Religious Attendance and Attitudes toward Gay Marriage for White Christians.† Psychology of Religion and Spirtuality 4.1 (2011): 56-70. EBSCO. Web. 2013. .

Dress Shop

Name of the Enterprise The business name â€Å"Wedlock Trends† will display a wedding dress shop that will offer the latest and the hottest styles of wedding apparel of the season. Location The location of the business is at Door 4, 500 Gabaton Building, Elpidio Quirino Avenue, Davao City. The commercial space measures 5Ãâ€"14 sq. The space will be rented at P12, 000/month, exclusive of water and electricity expenses. The area is a perfect spot for a wedding dress shop for it is easy to find since it is located in the main road. Aside from that, the area is filled with office buildings, inns, schools, and other business entities nearby.Descriptive Definition of the Product Wedlock Trends shall cater to the needs of grooms and brides in a comfortable and relaxed setting. In its warm and intimate setting, the Wedlock Trends’ friendly and knowledgeable bridal consultants are available to help in finding everything that they need for their upcoming wedding. We offer bridal dresses and all the accessories as well as fashions required for the rest of the bridal party. Project’s Long-Range Objectives Wedlock Trends has been created with one main objective: to provide the bride with the ultimate experience in finding the perfect wedding dress!In 2016, Wedlock Trends will create tie-ups with the prominent photo studio and flower shop here in Davao. It will be convenient for our clients for they don’t have to waste their time searching for quality photos and videos as well as fresh and beautifully arranged flowers. Wedlock Trends will expand and cater other occasions as well. Elegant night gowns, classic dresses, up-to-date men’s suit, and a lot more will be added to our collection for parties, debuts, and other significant events. By doing such, it is expected that the number of employees in every department will be increased as well as the machineries used in the process.Feasibility Criteria The most important guidelines used to judg e the feasibility of the project is its marketing aspect and financial aspect. The marketing aspect tells what the project is all about, who the target market is, when is the perfect time to open the business, where is it located, and how is it going to compete with its competitors. It is also where the demand and supply analysis is, which will be a great criterion. The financial aspect provides the data that shows the projects profitability. It is important to know if the project is attainable, feasible, and profitable.Highlights Of The Project History Many young girls dream about what kind of wedding dress they’d like to wear on their special day so we have thought of creating a project that will certainly be desired by our target market. It’s a business that caters not only the needs of a soon-to-be couples but one that fulfills their dreams, to have a unique and remarkable wedding. This is an amazing business which has developed a strong, distinctive and individual identity with a reputation for both quality and service – very profitable business.This is a delightful business with bridal gowns to suit every style of wedding. It is fantastic opportunity to own a money making business in a very up-market industry. This business is not just a business, it is a life style choice with plenty of fashion. This very good business opportunity provides bridal wear, stocked with a superb range of designer wedding gowns, bridal accessories include jewelry, tiaras, stationery, gifts, to compliment any wedding reception which is excellent for add-on purchases. This is a business opportunity to own and grow a dynamic business .This is an amazing opportunity for someone who just wants to literally wants to jump straight in and continue the exceptional success achieved. It is a business opportunity that is highly profitable and offers great potential whether h global, national or local aspect. Project Time Table and Status The project is expected to be operational by May 2014. For now, thorough studies and research are being done to carefully analyze its standing once we enter the market. Nature of the Industry The wedding gown industry is one that is made up of multiple smaller enterprises like caterers, wedding consultants, dresses, various eauty suppliers (hair, makeup), photographers, favors/bridesmaids gifts, music, honeymoon related, etc. While the industry as a whole represents a lot of money, each of the component parts is much smaller — some smaller than others. These smaller composite suppliers can be very local and likely will be small and privately owned. Mode of Financing The source of funds of Wedlock Trends that will be used to put up the business is from the contributions of the four (4) persons who will be the owner of the dress shop.Each shall contribute P625, 000 for a total of P2, 500, 000. 00. A cash contribution is better than bank loans for it has a lower risk and high interest cost which will result to lower income. Investment Cost The funds allocated for this project is P2, 500, 000. 00. The proponents have agreed to form a partnership wherein four (4) persons merge to contribute for the capitalization of Wedlock Trends, with the intention of dividing the profits among themselves. Major assumptions and summary of findings and conclusion on the following: Market FeasibilityIn our Market Study, we identify who will be our customers, suppliers, and competitor as well as the number of demand that we will gain in the succeeding years. In our data of demand analysis the first year show lesser number of demands, it is because Wedlock Trends is new to the market and customers do not know the business yet. The succeeding years shows the increasing number of demand, it is because Wedlock Trends formulated a marketing program which to have a flyers, posters and streamers printing for the customer to be aware about the existing of the business. Technical FeasibilityWedlock Trends is a cl othing business designed to make wedding gowns, barongs, tuxedo’s and cocktail dresses. The business offer readymade dresses aside from made to order and customize clothes. The supply is high; there are many companies who supply such equipment. Financial Feasibility The Wedlock Trend Dress Shoppe shows an income statement of the cash flows the cash receipts such as profit, salary, capital and so on has an increase every year. It means that the business gaining a profit. For the balance sheet, there is also an increase and the total assets and the total liabilities and owners’ equity is well balance.For the ratio analysis, the profit ratio has an average of 41. 26% means there is a profit of . 43. For the payback capital computation, there is 2. 21, means the capital of the business can be recovered within 2 years. Socio-economic Feasibility The number of Wedding dress shop in Metro Davao is rapidly increasing. The more competition, the better it is for the market, beca use innovation, better products and service will be present. These industries will affect the economy as a whole on a much more scale. It gives employment to those who seeks job. Management FeasibilityThe structure of the business begins with the four (4) persons/partners who are also the owners of the business. The manager will handle the sales, manufacturing and service aspects of the business. In terms of salary scale, the manager will be compensated with minimum wage and the other employees are below the minimum wage. MARKET STUDY Clothing is a beautiful visual demonstration of the social and emotional needs of people wearing it. It also portrays in a clearly understood visual manner, what people of different cultures and styles want socially.Fashion, through times, has gone through so many rapid changes and bizarre extremes that it has examples of nearly every kind of clothing function, especially when it comes to wedding attires. The range of Filipino wedding dresses is remark ably wide, according to the vast cultures, geographical differences, purchasing capacities, influence of the western culture, and bewildering diversities of the ethnic groups. One has, therefore, to sift and isolate, and then relate and bring together, the ideas for creating various designs, which can fit in the context of theFilipino style, conservative, elegant yet still in trend. When it comes to the most special day of a couple’s life, we like to make a personal effort to make it all that it can be. The business will be a full-service wedding dress shop catering to customers who are searching for reasonable quality products at affordable prices. Our main focus will be quality in every process right from buying stuff, raw material selection, designer selection, stitching till the delivery of product to final customer in order to fulfill our goal of customer satisfaction.We will be providing standardized products as well as customized dresses according to ones needs. Geogra phical areas of dispersion The location of the business is at Door 4, 500 Gabaton Building, Elpidio Quirino Avenue, Davao City. The commercial space measures 5Ãâ€"14 sq. The rental price is P12, 000. 00 per month, exclusive of water and electricity expenses. Our Competitors are the Wedding Glamour, Wedding Channel, Wedding Avenue, and Knot’s Forever. Target Market The scope of our wedding dress shop is the people living within Metro Davao with a population of 1,449,296 (National Statistics Office, 2010).To be specific, most of the target market will be composed of couples of ages 18 years old and above, teenagers and young adults in high school and college, and young professionals, who belong to the middle and upper class. The middle class customers are those who have moderate income and have the capability to purchase products and services with high quality. The upper class customers are those who have high income and have the capability to purchase product and services wit h high quality, and look for luxury. Target Market |Age |Population | |Couples |18 – 64 years old |635,412 | |Teenagers |13 – 18 years old |255, 465 | |Young Adults |20 – 24 years old |117,083 | |Young Professionals 25 – 34 years old |186, 691 | |Walk-ins |18 – 64 years old |635,412 | Demand Analysis Projection of the number of the products to be sold. PRODUCTS |Year 1 |Year 2 |Year 3 |Year 4 |Year 5 | | | | |Bridal Gown |– inclusive headdress, 2nd veil, cord, (2) cushions, pouch bag | |Grooms’ Barong |– pinya jusi with embroidery (free makeup) | |Whole Entourage |(1) maid of honor, (3) bridesmaids, (3) flower girls | | |(1) best man barong, (3) groomsmen barongs, | | |(3) bearers (ring, coin, bible) | |Parents’ outfits of the couple |- parents of the couple | | |free pictures | |Bronze Special Package = P 20,000. 00 | | |Bridal Gown |– inclusive headdress, 2nd veil, cord, (2) cushions, pouch bag | | |free ma ke up | |Grooms’ Barong |– pinya jusi with embroidery (free makeup) |Whole Entourage |(1) maid of honor, (3) bridesmaids, (3) flower girls | | |(1) best man barong, (3) groomsmen barongs, | | |(3) bearers (ring, coin, bible) | |Parents’ outfits of the couple |- parents of the couple | | |free pictures | | |free video CD of the wedding | |Gold Special Package = P 30,000. 0 | | |Bridal Gown |– inclusive headdress, 2nd veil, cord, (2) cushions, pouch bag | | |free gown and make up | |Grooms’ Barong |– pinya jusi with embroidery (free makeup) | | |free male perfume | |Whole Entourage |(1) maid of honor, (3) bridesmaids, (3) flower girls | | |(1) best man barong, (3) groomsmen barongs, | | |(3) bearers (ring, coin, bible) | |Parents’ outfits of the couple |- dress & suits for the parents of the couple | | |free pictures | | |free video CD of the wedding | |Diamond Special Package = P 50,000. 0 | | |Bridal Gown |– inclusive head dress, 2nd veil, cord, (2) cushions, pouch bag | | |free gown, make up, bouquet | |Grooms’ Barong |– pinya jusi with embroidery (free makeup) | | |free male perfume | |Whole Entourage |(1) maid of honor, (3) bridesmaids, (3) flower girls | | |(1) best man barong, (3) groomsmen barongs, | | |(3) bearers (ring, coin, bible) | |Parents’ outfits of both couple |- dress & suits for the parents of the couple | | |free pictures with album | | |free video CD of the wedding | | |free picture publicity on Mindanao Daily Mirror | Competitor’s Analysis |Name of Competitor |Products/Services |Location |Store Hours | |Wedding Glamour |Gown & Entourage Package: |Door 1 Gahol Bldg. , E Quirino|9:00 – 5:00pm | | |1 Bridal Gown w/ accessories |Ave. , Davao City | | | |1 Groom Attire | | | |1 Maid of Honor Gown | | | | |3 Bridesmaid Gowns | | | | |3 Flower Girl Gowns w/ basket | | | | |1 Bestman Barong | | | | |3 Groomsmen Barong/Tuxedo | | | | |3 Bearer’s B arong/Tuxedo | | | | |2 Mother Dress | | | | |2 Father Barong | | | |Wedding Avenue |Gown & Entourage Package: |Front of Dep-Ed, E. Quirino |9:00 – 5:00pm | | |1 Bridal Gown w/ accessories |Ave. | | | |1 Groom Attire |Davao City | | | |1 Maid of Honor Gown | | | | |3 Bridesmaid Gowns | | | | |3 Flower Girl Gowns w/ basket | | | | |1 Bestman Barong | | | | |3 Groomsmen Barong/Tuxedo | | | | |3 Bearer’s Barong/Tuxedo | | | | |2 Mother Dress | | | | |2 Father Barong | | | |Wedding Channel |Gown & Entourage Package: |E.Quirino Avenue, Davao City| | | |1 Bridal Gown w/ accessories | | | | |1 Groom Attire | | | | |1 Maid of Honor Gown | | | | |3 Bridesmaid Gowns | |8:00 – 5:00pm | | |3 Flower Girl Gowns w/ basket | | | | |1 Bestman Barong | | | | |3 Groomsmen Barong/Tuxedo | | | | |3 Bearer’s Barong/Tuxedo | | | | |2 Mother Dress | | | | |2 Father Barong | | | |Knots Forever |Bridal Package: | | | | |1 Bridal Gown | |8:00 – 5:00pm | | |1 Head Dress |E. Q uirino Avenue, Davao City| | | |1 1st Veil | | | | |1 2nd Veil | | | | |1 Cord | | | | |2 Cushions | | | |1 Groom Barong / Tuxedo | | | | |Entourage: | | | | |1 Maid of Honor Gown | | | | |1 Maid of Honor Head Dress | | | | |3 Bridesmaid Gowns | | | | |3 Flower Girls Gown | | | | |3 Baskets | | | | |1 Best Man | | | | |3 Groomsmen Barong | | | | |3 Bearer’s Barong | | | Marketing Program Our means of advertisements are posters and streams printing, through networking sites, and fashion shows. Posters and Streamers Printing – This can also be a tool for advertising.We can put posters and streamers printing at malls and hotels and restaurants for them to easily recognize our product. Facebook & Multiply – Billions of people, foreign or local are users of Facebook. And these people logs in almost everyday for about an hour or more. Through Facebook and Multiply, it is easier to reach the right audience. It is easy, convenient, and costs no cent. Newspaper Ads â₠¬â€œ The oldest form of advertising is still an effective way to reach a large number of people. These ads can do a lot more than just advertise one item or one sale–each one can work really hard to bring in customers, and then bring them back again and again. They're a good way to reach a large number of people, especially those aged 45-plus who end to read the paper more frequently than younger demographic groups who tend to get their news from television, radio or the internet. And we can target our ads to the appropriate markets by requesting that our ads run in the section(s) that most closely relate to our target audience. MANAGEMENT STUDY Personnel Expertise Wedlock Trends will hire one (1) manager, two (2) sewers, two 2 (cutters), two (2) beaders. The descriptions of hiring employees are the following: |Manager – |Responsible for maintaining the store in order to ensure residents and visitors have access to necessary supplies and| | |accommodations. |Responsibi lities |Maintain customer services and facilities | | |greet customers and provide assistance | | |maintain cleanliness and order in the store | | |Maintain stock, supplies and inventories | | |take inventory | | |order groceries and supplies | | |mark prices on stock | | |restock shelves | | |Maintain accounts | | |record prices in the log book | | |operate the cash register | | |balance cash receipts | | |make deposits | | |record visa and debit accounts | | |maintain a manual general ledger | |Qualifications |Minimum 3 years of retail management experience. More extensive retail experience will be welcomed. Experience in | | |personal computer retail setting is preferred, but not mandatory. | |Must have an interest in fashion and have an eye for art. | | |Strong leadership skills. | | |Ability to effectively teach/develop others to next level. | | |Good merchandising skills and a flair for conceiving and implementing creative merchandising themes. | | |Strong operations exp erience in receiving, stock and inventory as well as front-end management and office management. | | |Ability to organize and prioritize multiple tasks in a fast-paced environment. | | |Strong interpersonal, motivational, communication and organizational skills. | |At least 25 years old | |Sewer – |Sewers cut, trim, sew and design clothing and accessories according to the company or client’s demand | |Responsibilities |Sew, trim and stitch gowns/suits and other tailored products. | | |Draw and design gowns/suits to present to the company or clients | | |Measure client’s vital statistics that will use as a pattern for the clothes. | | |Sew gowns/suits using sewing machine or other stitching machines. | | |Inspect finished product and do finishing touches. | |Hand stitch edges or linings | | |Iron gowns/suits | |Qualifications |Must have taken vocational or short course in tailoring | | |Must have at least 3-5 years experience as a sewer or tailor | | |Knowledg e in sewing, both hand and machine sewing | | |Knowledge and ability on different kinds of stitches and design | | |Knowledge in different kinds of cloths | | |Knowledge and ability to sew in different kinds of clothes. | | |Knowledge in fashion designing is a plus | | |Knowledge and ability to design wearable and appealing gowns/suits | | |Ability to use sewing machines. | |Pattern Cutter – |Pattern cutters create templates for the kinds of patterns that will be used in clothing lines, based on illustrated | | |designs created by the design department of the fashion company. |Responsibilities |Cut fabrics or textiles | | |Adjust cutting techniques to types of fabrics and styles of garments. | | |Adjust machine controls, such as heating mechanisms, tensions, and/or speeds to produce specified products. | | |Inspect products to ensure that specifications are met and to determine whether machines require adjustment. | | |Operate machines to cut multiple layers of fabric int o parts | |Qualifications |Must have an interest in fashion and have an eye for art. | |Must have good analytical skills | | |Must be computer literate | | |Must be able to work quickly | |Beader – |Beaders are responsible of putting beads and sequins on bridal gowns for accent. | |Responsibilities |Puts beads and sequins on gowns | | |Inspect products to ensure that specifications are met and to determine whether machines require adjustment. | |Qualifications |Must have an interest in fashion and have an eye for art. | |Preferably with 3 years experience in custom-made formal wear | | |With good moral character and working habit | Working Salaries and Benefits Below are the salaries and benefits of the employees. |PERSONNEL |PHILHEALTH |SSS |TOTAL | |Manager |P 301. 00 every quarter |P 225. 00 per month |P 9,030. 00 per month-based on minimum P 301. 0| | | | |daily | |Sewer |P 205. 00 every quarter |P 125. 00 per month |P 4,400. 00 per month | |Cutter | | | | |Beader | | | | |NOTE: |The sewers, cutters, and beaders are not based on minimum wages because they are not yet regulars. | Organizational ChartThe organizational chart of Wedlock Trends shows the structure of an organization and the relationships and relative ranks of its parts and positions/jobs. As a starting business, Wedlock Trends involve few personnel/staff. The manager assumes the leadership roles within the company and will be responsible for the daily operation, over-seeing marketing efforts, buying merchandise, managing inventory and all other administrative duties. The other staffs will assist the owner with assisting the customers and the sewers, cutters, beaders to maintain the dress will be good quality to the customers. Gantt Chart Below is the calendar of activities of Wedlock Trends. OOperating Activities | |Activities | |Activities | |Particulars |Quantity |Price |Acquisition Value | |Bridal Fabric (local) |5 rolls |125/m |P 34,375. 00 | |Bridal Fabric (imported) |3 rolls |395/m |65,175. 00 | |Bridal Lace (local) |5 rolls |280/m |77,000. 00 | |Bridal Lace (imported) |3 rolls |550/m |90,750. 00 | |Pants/Slacks Fabrics |5 rolls |145/m |39,875. 0 | |Dress/Gown (local) |5 rolls |55/m |15,125. 00 | |Dress/Gown (imported) |3 rolls |120/m |19,800. 00 | |Barong |5 rolls |108/m |29,700. 00 | |Tuxedo |5 rolls |125/m |34,375. 00 | |Buttons |5 kilos |250/k |1,250. 0 | |Beads and Sequins |5 kilos |300/k |1,500. 00 | |Embroidery Threads |5 boxes |360/b |1,800. 00 | |Embroidery Threads |4 boxes |1320/b |5,280. 00 | |Needle Book (kit) |5 boxes |6. 50 |32. 50 | |Sewing Thread |8 boxes |206. 5/b |1,651. 60 | |Zipper |8 rolls |33 |264. 00 | |Tape Measure |5pcs |4 |20. 00 | |Yard Stick |5pcs |22. 75 |113. 75 | |Garter |7 rolls |315/r |2,205. 00 | |TOTAL | |P 420, 291. 85 | | Office Materials | |Particular |Quantity |Price Per Unit |Acquisition Value | |Stapler |2 |P 120. 00 |P 240. 00 | |Scissors |3 |55. 00 |165. 00 | |Calculator |2 |390. 00 |780. 0 | |thumbtacks |4 |10. 00 |40. 00 | |TOTAL | | |P 1,225. 00 | |Office Supplies | |Particular |Quantity |Price Per Unit |Acquisition Value | |Long Coupon Bond |1 ream |P 168. 00 |P 168. 0 | |Short Coupon Bond |1 ream |158. 00 |158. 00 | |Pencils |15 pcs |6. 00 |90. 00 | |Pens |10 pcs |7. 00 |70. 00 | |Staples |5 boxes |15. 00 |75. 00 | |Folders |50 pcs |6. 00 |300. 0 | |Paper Clips |1 box |25. 00 |25. 00 | |Fastener |1box |35. 00 |35. 00 | |Record Book |1 pcs |89. 00 |89. 00 | |Binder Aids |1 box |32. 00 |32. 00 | |Adhesive tape |2pcs |22. 0 |44. 00 | |TOTAL | | |P 1,086. 00 | Machineries and Equipment |Machine | |Particulars |Quantity |Price |Life |Acquisition Value |Annual Depreciation | |Sewing Machine |3 |P 8,995. 00 |5 |P 26,985. 00 |P 5,397. 0 | |Embroidery Machine |2 |12,300. 00 |5 |24,600. 00 |4,920. 00 | |TOTAL | | | | |P 10,317. 00 | II – Equipment |Equipment | |Particular |Quantity |Price |Life |Acquisition Value |Annual Depreciation | |Computer Set |1 |P 25,000. 0 |5 |P 25,000 . 00 |P 5,000. 00 | |Printer |1 |3,500. 00 |5 |3,500. 00 |700. 00 | |Air Conditioner |1 |14,000. 00 |5 |14,000. 00 |2,800. 00 | |Water Dispenser |1 |4,200. 00 |5 |4,200. 00 |840. 00 | |Body Form |6 |2,000. 00 |5 |12,000. 00 |2,400. 0 | |Working Table |1 |3,900. 00 |5 |3,900. 00 |780. 00 | |Steel Cabinet |1 |5,700 |5 |5,700. 00 |1,140. 00 | |Electric Iron |1 |690. 00 |- |690. 00 |- | |Ironing Board |1 |350. 00 |- |350. 00 |- | |Electric Fan |1 |1,300. 00 |- |1,300. 0 |- | |Clotheslines Stand |5 |1,299. 00 |- |6,495. 00 |- | |Dress Bag |100 |49. 00 |- |4,900. 00 |- | |Hangers |20 |74. 75/set |- |1,495. 00 |- | |Coat Hangers |50 |69. 75 |- |3,487. 00 |- | |Soft Broom |1 |45. 0 |- |45. 00 |- | |Trash Bin |1 |89. 50 |- |89. 50 |- | |Dust Pan |1 |25. 00 |- |35. 00 |- | |Pail |1 |115. 00 |- |115. 00 |- | |TOTAL | | | |P 87,301. 50 |P 13,630. 00 | Utilities Consumption Operating Expense | |Particulars |Amount | |Lease Payment |P 24,000. 00 | |Office Supplies |13,032. 00 | |Dress Shop Suppl ies |420,291. 85 | |Repair and Maintenance |144,000. 0 | |Electricity Utilities |5,786. 00 | |Telephone Utilities |11,988. 00 | |Water Utilities |6,000. 00 | |TOTAL |P 625,097. 85 | FINANCIAL STUDY Project Cost Summary Project Cost Summary | | |Amount | |Capital Expenditure | | | |Furniture and Fixture |P 45,880. 00 | | |Office Equipment |87,301. 50 |P 133,181. 50 | | | |Direct Expenditures | | | |Feasibility Study (preparation) |7,000. 0 | | |Survey |3,000. 00 | | |Partnership Expense |5,750. 00 | | |Permit and Licenses |1,725. 00 | | |Legal Fees |3,500. 00 | | |Insurance |3,500. 0 | | |Advertising Expense |1,930. 00 | | |Office Material |1,225. 00 |27,630. 00 | | | |Working Capital (1 month) | | | |Salaries |26,550. 0 | | |Light and Power | | | |Electric Bill (482. 25) | | | |Water Bill (500. 00) |982. 25 | | |Communication | | | |Telephone (999. 00) |999. 0 | | |Lease Payments |2,000. 00 | | |Repair and Maintenance |12,000. 00 | | |Office Supplies |13,032. 00 | | |Dres s Shop Supplies |96,158. 77 |151,722. 02 | |TOTAL | |312,533. 2 | The total estimated Total Project Cost for WEDLOCK TRENDS is P312, 533. 52. |Wedlock Trend Dress Shoppe | |Projection Income Statement | |For the 1st year until 5th year | | |2014 |2015 |2016 |2017 |2018 | |Sales (sched. XI) |P1,754,400. 0 |P2,418,600. 00 |P2,891,040. 00 |P3,098,400. 00 |P3,576,000. 00 | |Direct Expense |27,630. 00 | | | | | |Salary (sched. VIII) |318,600. 00 |321,786. 00 |325,003. 86 |328,253. 90 |331,536. 44 | |Operating Expense (sched. XII)|625,077. 85 |643,830. 8 |663,145. 09 |683,039. 44 |703,530. 63 | |Depreciation (sched. I) | |20,806. 00 |20,806. 00 |20,806. 00 |20,806. 00 | |Earnings Before Income Tax |P 783,092. 15 |P1,432,177. 82 |P1,882,085. 05 |P2,066,300. 66 |P2,520,126. 93 | |Tax |274,082. 25 |501,262. 24 |658,729. 7 |723,205. 23 |882,044. 43 | |Net Income |P 509,009. 90 |P927,724. 56 |P1,223,355. 30 |P1,343,095. 43 |P1,638,082. 50 | | | |Assumptions = 3 % Operating Expense per annum | | | |1 % Salary per annum | Wedlock Trend Dress Shoppe | |Projection Cash Flows Statement | |For the 1st year until 5th year | |Cash Receipts |Pre-Operating |2014 |2015 |2016 |2017 |2018 | |Capt. Contribution |P 2,500,000. 00 | | | | | | |Sales (sched. XI) |- |P1,754,400. 0 |P2,418,600. 00 |P2,891,040. 00 |P3,098,400. 00 |P3,576,000. 00 | | | |TOTAL |P2, 500,000. 00 |P1,754,400. 00 |P2,418,600. 00 |P2,891,040. 00 |P3,098,400. 00 |P3,576,000. 00 | |Cash Disbursement | | | | | | | |Capital Expenditure |P 133,181. 0 | | | | | | |Direct Expense |27,630. 00 | | | | | | |Salary (sched. VIII) |- |318,600. 00 |321,786. 00 |325,003. 86 |328,253. 90 |331,536. 44 | |Operating Expense (sched. XII) |- |625,077. 85 |643,830. 8 |663,145. 09 |683,039. 44 |703,530. 63 | |Tax |- | |274,082. 25 |501,262. 24 |658,729. 77 |723,205. 23 | |Profit |- |P 509,009. 90 |P927,724. 56 |P1,223,355. 30 |P1,343,095. 43 |P1,638,082. 50 | |Total |P160,811. 50 |P1,452,687. 75 |P2,167,422. 99 |P2,712,796. 49 |P3,01 3,118. 4 |P3,396,354. 80 | |Net Cash Flow |P2,339,188. 50 |P 301,712. 25 |P 251,177. 01 |P 178,243. 51 |P 85,281. 46 |P 179,645. 20 | |Net Cash Flow Beg. |- |2,339,188. 50 |2,640,900. 75 |2,892,077. 76 |3,070,321. 27 |3,155,602. 73 | |Cash Balance Beg. |P2,339,188. 50 |P2,640,900. 75 |P2,892,077. 76 |P3,070,321. 27 |P3,155,602. 73 |P3,335,247. 93 | Wedlock Trend Dress Shoppe | |Project Balance Sheet | |For the 1st year until 5th year | | |2014 |2015 |2016 |2017 |2018 | |Asset | | | | | | |Cash |P2,640,900. 75 |P2,892,077. 76 |P3,070,321. 27 |P3,155,602. 73 |P3,335,247. 93 | |Furniture and Fixture |45,880. 00 |42,500. 00 |39,120. 00 |35,740. 00 |32,360. 00 | |(sched.I) | | | | | | |Equipment (sched. II) |87,301. 50 |66,684. 48 |49,288. 50 |31,862. 50 |11,436. 50 | |Total Assets |P 2,774,082. 25 |P 3,001,262. 24 |P3,158,729. 77 |P3,223,205. 23 |P3,382,044. 43 | | | |Liabilities & Capital | |Capital |P 2,500,000. 0 |P 2,500,000. 00 |P 2,500,000. 00 |P 2,500,000. 00 |P 2,500,000. 00 | | Taxation |274,082. 25 |501,262. 24 |658,729. 77 |723,205. 23 |882,044. 43 | |TOTAL |P 2,774,082. 25 |P 3,001,262. 24 |P3,158,729. 77 |P3,223,205. 23 |P3,382,044. 43 | Wedlock Trends : 4 partners and Capital Contribution of each is : Partner 1; P 625, 000. 0 Partner 2; P 625, 000. 00 Partner 3; P 625, 000. 00 Partner 4; P 625, 000. 00 Ratio Analysis |Profitability | | | |Average Net Income |P1,128,253. 54 |41. 06% |The profit ratio is 41. 06%, means that for every peso of sales, there is | | | | |a net profit of P. 41. | Average Net Sale |P2,747,688. 00 | | | | | |Average Net Income |P1,128,253. 54 |45. 13% |The ratio is 45. 13%, means that for every peso of sales, there is a net | | | | |profit of P. 45. | |Owners Equity |P 2,500,000. 0 | | | | | |Average Net Profit |P1,128,253. 54 |36. 30% |The contribution of total assets to the net profit is 36. 30% for every | | | | |peso worth of asset it has a profit of P. 36. | |Average Total Asset |P 3,107,864. 8 | | | | | |Liquidity | | | |Average Current Asset |P3,006,830. 09 |494. 65% |The liquidity ratio is 494. 65% or a peso of current liability is | | | | |supported by P 4. 94 or 5 worth of the current assets | |Average Current Liabilities |P 607,864. 8 | | | | | |Pay Back Capital | | | |Parnership Capital |P 2,500,000. 00 |2. 22 |The capital can be recovered within 2 years of appreciation which is | | | | |favorable. | |Average Net Income |P1,128,253. 54 | | | Schedules Schedule I – Furniture and Fixture Furniture and Fixture | |Particular |Quantity |Price |Life |Acquisition Vale |Annual Depreciation | |Sofa Set |1 |P 28,895. 00 |5 |P 28,895. 00 |P 5,779. 00 | |Office Table w/ Chair |1 |7,700. 00 |5 |7,700. 00 |1540. 00 | |Full Length Mirror |1 |2,300. 00 |5 |2,300. 00 |460. 00 | |Full Length Mirror |2 |1,600. 0 |- |3,200. 00 |- | |Plastic Chair/Monobloc |6 |390. 00 |- |2,340. 00 |- | |Jacket Stand |1 |995. 00 |- |995. 00 |- | |Umbrella |1 |450. 00 |- |450. 00 |- | |TOTAL | | | |P45,880. 00 | P 7,779. 00 | Schedule II – Equipment Equipment